Magic Berry

bad hair days are over…

Healthy, shiny, salon-worthy hair is the new normal with the latest amika collection, featuring an exclusive Sea Buckthorn Berry-enriched formula.

The ultra-restorative benefits of the Sea Buckthorn Berry, revered as the “Magic Berry”, revitalize hair’s natural vibrancy and health with a potent blend of vitamins and nutrients.

Pick the line that best fits your hair needs, or mix and match to suit your hair habits.Formulated with only the highest quality ingredients and free from sulfates + artificial colors. 100% cruelty-free and vegetarian-friendly.

The Sea Buckthorn Berry is the active ingredient in our Magic Berry collection.

Native only to Siberia and parts of the Himalayas, this berry protects itself against some of the harshest environmental conditions with an arsenal of powerful vitamins and nutrients. It contains more than 190 biologically active compounds that work to protect and nourish hair.

The berry is an unsurpassed source of antioxidants, vitamin C (15 times more than an orange), vitamin A (3 times more than a carrot), vitamin E, and omega 3, 6 and 9. It is also a rich source of the elusive omega-7 – usually only found in fish oil – which rebuilds collagen.

#Flawless Multi-Benefit Primer

The #Flawless Multi-Benefit Primer is a weightless, multi-tasking leave-in base. The primer detangles hair and cuts blow-dry time while protecting and enhancing your hair’s health. The nutrient-packed formula delivers the perfect foundation for all hair types and texture— smooth, soft and radiant results.

#Flawless Multi-Benefit Primer

Benefits:

The magic berry (sea Buckthorn Berry) fortifies itself against the elements by providing an arsenal of powerful nutrients.
The nutrient-packed formula delivers the perfect foundation for all hair types and texture— smooth, soft and radiant results.
Packed with Avocado Oil which nourishes and smooths your hair.
Filled with Panthenol which helps to promote and restore hair’s resilience, provides long-lasting moisturization.
Protects hair against breakage, reduces split ends, smooths and strengthens.
Free of sulfates, sodium chloride and artificial colors.
Suitable for keratin-treated hair and brazilian treated hair.